Polished Palate Bio


Photo courtesy of Sean Fogarty, Sean Fog Photography

For Guillermo Erickson Sauza, Tequila Los Abuelos is the realization of a dream. Guillermo is descended from the famous Sauza family and now a 5th generation tequila producer. However, let it be noted that Tequila Los Abuelos is in no way affiliated with current industry giant, Tequila Sauza. In the 1970's the remaining and substantial interest of Tequila Sauza was sold to the Spanish company, Pedro Domecq. The Sauza family did retain one relatively small, albeit extremely prime piece of property on the edge of the town of Tequila.

Guillermo's Grandfather, Don Francisco Javier Sauza (The third Sauza of “Tres Generaciones”) built a beautiful house on the hill top of this property overlooking the historic town. He lived out the remainder of his days with family and giving back to the town of Tequila that he loved. Enter the grandson of Don Javier almost 30 years later. Looking upon this property still owned by his family, Guillermo saw a fair amount of estate grown agave and something even more compelling. Just inside the gates of this family estate was a small, dilapidated old factory that had not been in operation for decades.

Compelled by the legacy of his grandfathers, Guillermo went to work on the labor intensive task of restoring and renovating this antiquated factory (Fortaleza) which housed a pit for crushing agave with a Tahona (large stone wheel). His vision was to produce a great tequila the “old way" in honor of his grandfathers. His tatarabuelo, (great, great grandfather) Don Cenobio; his bisabuelo, (great grandfather) Don Eladio; and abuelo (grandfather) Don Javier had done so much to shape the tequila industry from the beginning. Their impact on the town of Tequila and its history is apparent through dedicated landmarks, statues and services seen and observed in the community to this day. The name for this tequila came easy to Guillermo. “Los Abuelos”, The Grandfathers. www.losabuelos.com

Bio courtesy of Poco Tequila www.pocotequila.com.

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October 13, 2011

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