Brad Hoover, Vice President, True Blue Imports, LLC

Brad Hoover serves as Vice President of True Blue Imports, LLC, a Scottsdale based importer of premium tequilas including El Grado Tequila and Tequila Corrido.  Hoover is responsible for the company’s daily operations and the overall brand development.

With his passion for premium tequilas and knowledge in manufacturing and process control, he established True Blue Imports, LLC in 2007.  His drive for excellence resulted in creating the two award winning tequilas, El Grado and Tequila Corrido.  In 2009, Tequila Corrido was awarded the “Best of Show” at New York Spirits Awards and 93 point rating from Beverage Tasting Institute. El Grado also received three “Gold Medals” at its debut at Spirits of Mexico and the “Gold Medal” by the Beverage Tasting Institute.

Hoover holds a B.S. in Engineering from Bradly University in Peoria, IL. Hoover resides in Scottsdale, AZ with his wife, Michelle and their two sons.

The CORRIDO is a musical form of Mexican folklore, originating from the late 1800’s in the U.S.-Mexico border regions. Evolving during the U.S. Prohibition, the CORRIDO often honored the tequilero or tequila smugglers, who gained popularity along the border in those turbulent times. CORRIDO is now “smuggled” (legally of course) into the United States by True Blue Imports, LLC.  CORRIDO is produced at the CORRIDO “PRASA” distillery in Los Altos region of Jalisco, Mexico, using 100 percent blue agave harvested from the rich volcanic soil.  CORRIDO’s portfolio offers CORRIDO Cristalino, award winning blanco and all of the aged tequilas benefit from a highly refined, proprietary, “Single-Barrel” technique, including CORRIDO Reposado (aged 6 months), CORRIDO Añejo (aged 18 months) and CORRIDO Extra Añejo (aged 3 years).  To learn more about CORRIDO, please visit

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October 13, 2011

Liquid Living Magazine